REQUEST A GTM DIAGNOSTIC
Start with the commercial constraint.
If your GTM feels harder to run than it should, the first task is to establish where the system is fighting itself. MB Edge will help determine whether the immediate constraint sits in strategy, revenue truth, execution governance or leadership capacity.
30 minutes · Confidential · No preparation deck
THE FIRST CONVERSATION
A focused fit assessment—not a generic sales call.
The conversation establishes the commercial context, the operating symptoms and the decisions that have become difficult to make or defend.
We will examine:
- The most material commercial constraint
What leadership can and cannot currently trust
Where ownership or governance is breaking down
Whether a Strategy Sprint, RevOps Lab or Fractional CRO mandate is proportionate
Whether MB Edge is the right partner
What happens next:
- Submit the short diagnostic form
Michel reviews your context directly
If there is a credible fit, schedule a 30-minute conversation
Receive a clear recommended next step—or an honest no-fit answer
Your information will be used only to assess and respond to this enquiry. It will not be added to a marketing list.
WHEN TO GET IN TOUCH
The diagnostic is most useful when the issue has become a leadership constraint.
STRATEGIC CHOICES ARE NO LONGER CLEAR
Markets, ICPs, positioning or partner priorities compete for resources.
PIPELINE AND FORECAST ARE DIFFICULT TO DEFEND
Leadership sees activity but cannot establish one reliable commercial outlook.
EXECUTION DEPENDS ON INDIVIDUAL HEROICS
Deals, managers and country teams operate with inconsistent governance.
SENIOR COMMERCIAL CAPACITY IS MISSING
The business needs CRO-level ownership before or instead of a permanent hire.
DIRECT AND SENIOR-LED
You will speak with the person who would lead the work.
Every diagnostic and engagement is designed and led directly by Michel Borst. There is no junior qualification layer and no hand-off after the first conversation.
30+ YEARS IN Enterprise software, SaaS and cloud
FORMER LISTED-COMPANY CEO WITH Board, P&L and investor accountability
SINGAPORE-BASED WITH DEEP Southeast Asia and wider APAC operating experience
Keep it brief and specific.
PREFER A DIRECT NOTE?
Include the commercial issue, the markets involved and the decision you need to make.
mborst@mbedgeconsulting.com — LinkedIn